Free practice scenario · Sales

Showroom: Price Objection on a Used SUV

Practise handling a hesitant buyer on the lot: an online price comparison, the trade-in, the out-the-door number and "I need to talk to my wife".

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Who you'll talk to

Mark Ellison · Car buyer

A careful 41-year-old buyer who has done his research online. He has just test-driven a 2022 Honda CR-V EX with 31k miles listed at $28,900, and likes it.

“Okay, I like how it drives. But honestly, I saw one just like it online for about twenty-six five.”

By default they speak aloud and you answer by voice; you can switch to text.

This one asks for your camera as well as your microphone.

Your review

What you're scored on

Discovery before price

Asks about needs and the comparison car before negotiating.

Value before discount

Builds value (history, warranty, condition) before offering any price movement.

Competitor comparison

Handles the online listing without attacking the competitor.

Trade-in handled separately

Keeps the trade-in discussion factual and separate from the car price.

Clear number or next step

Gives a clear out-the-door figure or a concrete next step.

Stall to appointment

Turns "I need to talk to my wife" into a scheduled appointment.

You get an overall score, a score for each of these, a summary and coaching notes.

Say it out loud before it counts.

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